EVENT RECAP: DEE & RICKY X G-SHOCK RELEASE PARTY 2017

Over the weekend, your favorite fashion duo, DEE & RICKY held a special release event in celebration of their NEW 3rd watch installment to their G-SHOCK series. The surprise event was held at the G-SHOCK NYC SOHO store located at 454 West Broadway, New York, NY. and was from 8pm-10pm. The G-SHOCK store provided music, drinks, and of course food for everyone to enjoy throughout the whole night! The event was full of long time family, friends, G-SHOCK and DEE & RICKY fans all excited about the brand new watch to add to their already stacked D&R collection!

Due to high requests and demands the special event was RSVP only because of the limited space in the NYC SOHO store.  As some of you already know, the last two models the twins collaborated with G-SHOCK on was a very successful outcome. You can google or search "Dee and Ricky G-shock watches" and quickly see how the prices range from $400-$2000 after retail. The DEE & RICKY G-SHOCK models are seen worldwide on television, fashion shows, magazines, and your everyday people.  Only 170 watches were made for this collection so fans from all over the country signed up quickly for a chance to obtain the new limited item designed by the fashion twins!

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 DEE & RICKY once again incorporated their signature LEGO style for this collaboration.. The all-white design was a brilliant color choice as the base because it makes the colorful LEGO-inspired details on the wrist stand out.  The toy like watch remains rooted in G-SHOCK technology featuring, magnetic resistance, shock resistance, 200M water resistance, auto LED Light, 48 City World Time, 1/1000th stopwatch with speed indicator, 4 daily alarms, 1 snooze alarm, 12/24 Hr formats and mute function!

- Anthony Strachan-Butler